On July 16, our workshop on “How to write a project report?” took place. We talked about the importance of setting goals and not being afraid of change. Because writing often means first researching, formulating ideas and thoughts into convincing arguments, and editing the text several times. We also noted that project goals should be clear and realistic. To do this, we briefly considered two methods of evaluating goals or campaigns: S.M.A.R.T. goals (specific, measurable, attractive, realistic and time-bound) and the S.W.O.T. analysis (strengths, weaknesses, opportunities, threats). For this, we will definitely organize a round table soon to learn more about the application of these methods.